Value Stream Management at Schlitterbahn

My family and I had a nice day at Schlitterbahn waterpark a couple of weeks back.  It was a lot fun and the rides were great.  While waiting in line for each of the slides, I couldn’t help but think about the very poor value stream management for the rides.

For one set of three slides,  the line was split in two.  For two particular slides the line was to the right and for the third slide the line was on the left.  When you got to the top the lines then crossed each other causing a ton of confusion and a park employee trying to keep the lines separate and correct.  See the diagram below.

Schlitterbahn_Lines

Also, if one of the first few didn’t want to ride one of the two slides from the line on the right then that slide would sit idle for a few minutes until the riders on the other slide unclogged the line.  It was a waste of time and use of the one slide.

There was a second group of three slides at another part of the park.  At this group of slides, two of them needed mats to ride down and the third needed a tube to ride the slide.  They didn’t mark this line with two separate lines so people had to tell you there were two lines.  Also, the mats for two of the slides were not stored at the entrance to the slides but at the exit.  You had to fight people through the exit, get a mat, then walk back around to the entrance.  All the tubes were stored at the entrance for the one slide.  This caused over an hour wait for the one slide but only a 10 minute wait for the 2 slides with the mats.

The way the park handled the value streams for the slides caused unbalanced lines and confusion for anyone that had not been there before.  It was a great lesson in making things visual and easy to understand in order to make a better experience for the customer.

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Posted on August 8, 2013, in Customer Focus, Flow, Supply Chain and tagged , , , , . Bookmark the permalink. 1 Comment.

  1. Very good observation – I am sure that the world is full of such miserable value streams leading to a miserable flow for, in this case the poor visitors.

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